November 20, 2024

Engage Us for Editorial Services

Editing a piece of writing is like giving it a fine haircut. It sharpens it and brings out its best features. If your work must be edited, then it must be done right. Most times, you don’t get to

November 3, 2024

Content Writing Versus Copywriting

Have you always mistaken content writing with copywriting? Don't be hard on yourself. At one point or the other, I have always thought they were the same thing. But now, I know better. Many writers don't know the difference

mistakes copywriters make
September 27, 2023

10 Deadly Mistakes Most Copywriters Make

Copywriters: they make the web go round. Bad news? They’re only human, though. So, of course, they make mistakes. It’s natural that even the best copywriters make mistakes. What you should know, though, is that some mistakes are more

copywriting written on green board
May 13, 2022

7 Scientifically-Backed Copywriting Tips

The practice of persuasive copywriting is a necessity, if you want to sell products, services, or ideas online. While great writing is truly an art, those looking to improve their craft as a copywriter can find a lot of